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cozzas - The Web Marketing Company

Historic College Park
College Park, Georgia 30349

(404) 437-7523
(678) xxx-xxxx

Jacqueline Lawson
Creative Director & Designer
jacqueline@cozzas.com

678-xxx-xxxx

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Why You Need Content Management?

One reason a website project slows down is the site content. Unless it is negotiated, the client is responsible for providing the site content. It is one of the hardest things to do for a website project. What do say to capture site visitors? What can you do to entice users to click through your site?

After developing many customized websites, I began helping clients to meet the content submissions deadline. Phase 1 included the design layout, but it would weeks for the content. My desire was to help our clients lauch their site in a timely manner, and stay within the project budget. We now offer three things:

  1. A content writer, and
  2. Recommendation of a Content Management Program.
  3. Training sessions on how to use the program.

Content Writer

Our geeWhiz content writer will create keyword rich and qualified original content for your site(s). Our goal is to bring a prize level of communication to your project so you never compromise the quality of your websites content

Importance of content writing in SEO

Content plays a very important role as far as Search engine optimization is concerned. Content is believed to be king of SEO. It is very important to have search engine friendly content to attract visitors to your website.

You may think "who really reads this stuff" and that is a great question. Believe it or not they do, and they may read most if not all of your content to be fully satisfied that you are what you claim to be. We write 100% custom SEO content for your site and give you full copyright to your content.

What is a Content Management System

Content Management Systems come in all shapes and sizes. Chances are, if you've put up a Web page on a free Web page server or ISP you've had access to a rudimentary content management system.

If, for example, a cupcake company needs to get a press release up on the Web site, often it has to go through numerous steps:

  1. Find time to write the release
  2. Review email addresses for distribution
  3. Send the release out on the wire
  4. Send the release to your web developer or find time to upload the file yourself.
  5. The web developer then converts the document to HTML and puts it on the Web site
  6. Most larger companies have some sort of staging server where Web documents sit until they are pushed live
  7. If a press release has sensitive information, it can't be released to the web developer until it has been sent to the wire, but often another task takes priority, and you just can't find the time.

This situation causes a lot of stress for both you and the developer. It would be a lot easier if you could post your release have it distributed to your email list at a designated time.

You supply the email addresses, and we will take care of the rest:

  • Email list conversion
  • Upload to our email marketing program
  • Design marketing campaign templates...and more.

See our 'Email Marketing' page for more detailed information.

Contact Us at 404-437-7523 for a free evaluation of your site content.